Bookings were flat compared with the year before, but General Manager Jay Leonard said that's 'pretty remarkable' when compared with how other annual conventions have fared so far this year. The same year, SeaWorld Orlando's Discovery Cove theme park purchased a modest USD 5,000 marketing package and was listed as a Gay Days “partner”.Īnd the 626-room Regal Sun Resort, which hosts the women of Gay Days, was expecting a near-sellout for the weekend.
Calling Gay Days a 'significant annual event' in Central Florida, Blue Man Group said it wanted to extend a special offer to thank those attending for their patronage in the past. In 2009, the 2-year-old Blue Man Group show in Universal Orlando's CityWalk entertainment district became a “bronze-level sponsor” - the first top-line attraction to become such. After years of discrete participation, Orlando's attractions industry took a more visible and active role in the annual gathering. The huge success of this event pretty soon attracted the attention of companies, interested in sharing in the - financial - success. Growth in attendance also reflects the growing number of LGBT families with children. The popularity of the event is seen by some attendees as a way of 'reclaiming' normal joys of childhood lost to homophobia in their earlier years.
